Display Ads

Imagine Your Home Reinvented

Role: Animation, Banner Development

Project Overview

Clopay, North America’s largest manufacturer of residential garage doors, needed to engage consumers and drive more leads to its independent dealers. The company needed to reinvent its marketing plan, reinvigorate consumer interest and take its message online for the first time.

hfa developed an integrated campaign that showed consumers how they could reinvent their homes with a new garage door.

Software & Languages

  • HTML5
  • CSS
  • JavaScript
  • Google Web Designer
  • Double Click
  • Gulp
  • CSS Sprite

a few credits

Agency, Hitchcock Fleming & Associates
Brad Istnick, Creative Director
Kirk Norris, Senior Copywriter
Jeremy Jaymes, Senior Art Director
Amanda Watkins, Digital Production Lead
Jamie Ferrell, Project Manager
Kellie Gilbert, Account Manager

The campaign included print, video, online display, search, social media and PR, which all drove traffic to a website that allowed users to visualize different door combinations, sparked their imagination and motivated them to contact an independent dealer.

0 %
increase in leads passed through to their dealer network
0 %
increase In visitors to Clopay's online visualizer tool
0 %
increase in unique visitors to the website

Sample Banner Ads

My Role

Animation

Banner Development

Employer

Hitchcock Fleming & Associates, Inc.

Client

Clopay Building Products